A new client wants to promote his 3 indian restaurants, in different areas of london, to people searching for places to eat. how might you organize his account?

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Answer 1

Hello there!

Your answer would be "Create 1 campaign with an ad group for each restaurant location"

The reason why Create 1 campaign with an ad group for each restaurant location" is the correct answer because all of the three Indian restaurants would be counted as one whole business, but just split up into three different locations around London. This would necessarily need only one campaign. The advertisement the client would release would be different advertisements for different locations. This means that each location would have a different advertisement, but still part of the same campaign.

Restaurants are pretty much location based, meaning that campaigns should separate their campaign by locations.

Lets give you an example:

I could own a motorcycle dealership called Rob's Motorsports.

But then I could have different dealerships at different locations, but still following the Rob's Motorsports label.

I could have a dealer location in Los Angeles, Seattle, and New York.

In this case, the campaign would be "Rob's Motorsports" while the different ads would be separate for the different dealership locations.


Related Questions

An increased focus on health and wellness has resulted in a number of new business ideas including healthier foods and beverages, yoga instruction and training centers, and nutrition consulting. an increased focus on health and wellness is an important ________ that is creating opportunities in many areas for entrepreneurial firms.

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An increased focus on health and wellness is an important "social force" that is creating opportunities in many areas for entrepreneurial firms.

In recent years, health and wellness has raised in significance for countless consumers, to a great extent because of a convergence of components, including rising health care costs and a maturing populace. Consumer health risks are likewise developing. As Americans are living longer, chronic infections are likewise on the rise, which means consumers are looking to new, reasonable and helpful organizations to address their afflictions, for example, in-store retail clinics.

Consider the market for film streaming services, tv screens, and tickets at movie theaters. for each pair, identify whether they are complements or substitutes: pairs of goods and services complements substitutes film streaming and tv screens film streaming and movie tickets tv screens and movie tickets suppose a technological advance reduces the cost of manufacturing tv screens.

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Film streaming and tv screens: Compliments (if you are watching more netflix, hulu, etc you will care more about having a good tv to watch on)

Film streaming and movie tickets: Substitutes (you will either watch netflix or go to the movies, not both at the same time)

TV screens and movie tickets: Substitutes (if you are going to the movies, it doesn't matter what kind of TV you have)

By considering the market for film streaming services, tv screens, and tickets at movie theaters. for each pair, we have the following:

film streaming and tv screens: these two pairs of goods and services complement each other.

This is because one can still stream videos on tv screens.

film streaming and movie tickets: these two services are substitutes for each other.

This is because one can only either get movie tickets to watch in a cinema or decided to watch it at home through film streaming.

tv screens and movie tickets: these pairs are considered complements.

This is because using a cinema house can still use a tv screen to show movies in which movie tickets are sold.

Hence, in this case, it is considered that some pairs of goods and services are complements while some are substitutes.

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Ke Guiwen is visiting the United States from China. As he visits several companies and talks to both workers and managers, he is surprised to realize that although U.S. workers seem to have more autonomy than the employees in his company, they also tend not to work together to complete tasks. Ke Guiwen’s surprise is probably due to a/an ____ in his culture.

Answers

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Final answer:

Ke Guiwen is likely surprised due to the cultural differences between the collectivistic approach in China, which emphasizes group work, and the individualistic culture in the U.S., which values autonomy. The use of guanxi in China versus transactional networking in the U.S. also reflects these differences.

Explanation:

Ke Guiwen's surprise is probably due to a cultural difference in his culture. In collectivistic cultures like China, employees are expected to work closely with one another, placing a greater emphasis on group harmony and collective success over individual autonomy. On the contrary, in individualistic cultures like the United States, there is a strong value placed on individual initiative and autonomy, which might lead to employees working more independently rather than collaboratively on tasks.

The concept of guanxi, which refers to the network of relationships that individuals use to gain favor and accomplish tasks in Chinese culture, stands in stark contrast to the American approach of networking, which can be more transactional. This could contribute to Ke's observation as U.S. workers might not rely on tight-knit group dynamics to the extent seen in Chinese working environments. Furthermore, differences in state regulations, the importance of community, and the varying expectations of personal and collective success between the U.S. and China could compound Ke Guiwen's sense of surprise when observing American workplace behaviors.

Will is 10 years old and preparing for a spelling contest. he is starting to memorize the spelling of the word antidisestablishmentarianism. he realizes that he can group the letters into anti, dis, establish, and so forth. this process is called ____.

a. ​chunking

b. ​consolidation

c. ​rehearsal

d. ​encoding

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This process is called chunking. Chunking is the process that happens when you break up words and letters into smaller words for memorization purposes. Since Will is wanting to learn how to spell longer words, it's easier on his memory to break the word up into chunks and sound it out so that he can spell it easier.

Final answer:

The process of breaking down large pieces of information into smaller groups is called chunking. This is a commonly used memory strategy that enhances memory recall and is particularly useful in tasks like spelling contests.

Explanation:

In the context of the scenario where Will is memorizing the spelling of the word 'antidisestablishmentarianism' and he is breaking the word into smaller, manageable parts such as 'anti', 'dis', 'establish', and so on, this process is referred to as chunking. The term chunking is a cognitive psychology concept that describes how the human brain segments large pieces of information into smaller groups (chunks) to enhance memory recall. It's a useful and effective memory strategy, especially when dealing with information-intensive tasks like spelling contests.

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Decribe what it means that a project manager must work with diverse group of characters

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A project manager must work with a wide variety of people. Each of these people has an interest in the project. A project manager must balance and manage these interests so that each is met.

Final answer:

A project manager working with a diverse group means leading a team with varying skills, personalities, and cultural backgrounds, utilizing effective management practices and interpersonal skills to achieve project goals. Successful management requires the combination of several knowledge areas and tools to ensure project success.

Explanation:

When we say that a project manager must work with a diverse group of characters, we're talking about the range of different personalities, skills, and responsibilities that exist within a project team. In the realm of project management, a manager is tasked with assembling and directing a team that can be very heterogeneous in terms of their professional backgrounds, work styles, and cultural perspectives. This diversity can be a strength but also presents challenges in terms of communication, task delegation, and conflict resolution.

Effective project management involves not only technical skills but also interpersonal skills that help navigate the complexities of human dynamics. Strategies include mindfully dividing labor, engaging with stakeholders, and ensuring that team members' unique talents are utilized effectively. By integrating management knowledge areas such as scope, time, cost, quality, human resources, communication, risk, and procurement, a project manager can help the team achieve its goals more effectively.

Ensuring that each project member is on task and up to date reduces potential problems, and a variety of project management tools and software can be employed to track schedules and goals. The ultimate responsibility of a project manager is to lead the team to successful project completion, which requires managing not only the project's technical aspects but also its human elements.

The group in society made up of the unemployed who can be put to work during times of high production and then laid off when they are no longer needed is called

Answers

Answer:

Seasonally unemployed group

Explanation:

This group consist of people who are considered 'naturally' unemployed because of regular changes in the seasonExamples  include construction workers who are hired mainly in the summer and laid off in the winter,  ice cream vendors whose peak season is the summer and off-peak, the winters.

The most desirable bundle of rights in time-sharing gives the buyer privileges to rent or sell the interest in the property. these rights are known as

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These rights are known as property rights. Property rights allow a person to do what they want with their property, within regulation. These are included in the bundle of rights a time-share buyer has because they are allowed to use, sell, or rent their time-share.

The most desirable bundle of rights in time-sharing that allows for renting or selling the property is termed fee simple ownership rights. These rights offer the highest degree of property interest, enabling ultimate control over the use, lease, sale, or will of the property.

The most desirable bundle of rights in time-sharing that gives the buyer privileges to rent or sell the interest in the property are known as fee simple ownership rights. These rights are paramount in the realm of real estate because they entail the highest degree of ownership interest one can have in a property. This type of ownership provides the owner with the ultimate control over the property, including the right to use, rent, sell, or bequeath the property as they see fit. The concept of property rights is foundational, affording individuals the freedom and opportunity to acquire, own, utilize, and divest their property in ways that they determine are most beneficial, thereby facilitating key market phenomena such as exchange, division of labor, and specialization. Furthermore, these rights are closely tied to the essence of "human rights," emphasizing the importance of personal freedom in property management.

Katie dough is a successful dentist and a wonderful pastry chef. she earns $800 a day on average in her dental practice. her friends often cajole her into preparing mouth-watering pastries for their weekend card parties rather than using the catering service that charges the group $100 to prepare the pastries. if she makes the pastries, she must find time in her busy day to do so instead of practicing dentistry. should katie agree to make pastries for her friends?

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Final answer:

Katie must evaluate the opportunity cost of making pastries versus her earnings as a dentist. If she decides to bake, she forgoes $800 in potential income to save her friends $100 on catered pastries. The decision should be based both on financial calculation and personal values.

Explanation:

The question of whether Katie should agree to make pastries for her friends involves analyzing opportunity costs and the principles of specialization and division of labor. Katie, a successful dentist and pastry chef, loses the potential earnings of $800 a day from her dental practice when she opts to make pastries, which could cost her friends $100 to have catered. This situation is an example of opportunity cost—the loss of potential gain from other alternatives when one alternative is chosen. The concept is similar to the scenario described where a kitchen operating with a baker and a chef can produce more by each worker specializing rather than both trying to manage all tasks from appetizer to dessert. In business and economic terms, Katie must evaluate if her time invested in making pastries outweighs her substantial daily earnings as a dentist.

In deciding, Katie should consider if the joy of baking for friends or potential non-monetary benefits outweigh the financial opportunity cost. This assessment requires not only a calculation of potential lost wages but also personal values and the benefits of maintaining her relationships versus professional commitments. Without considering these intangible factors, purely from a financial perspective, it would seem impractical for Katie to make pastries when her professional earnings as a dentist are significantly higher.

George, your company's it technician, is replacing the web cam in a user's laptop. which item below will not need to be removed when he is installing the new one?

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THE CPU (central processing unit) is one example of a piece of hardware that would not need to be removed to install a new webcam.

During "forming," members tend to be anxious and uncertain.T/F

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The answer is True.  Hope this helps.

True. People get worried doing new things.

According to the concentric zone model, a city develops in a series of:

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Cities develop in a series of rings/circles.

"Concentric" means circles sharing the same center. Basically, cities start small and then expand in all directions. If you look at a map of a large city, you will often notice highways that are in loops around the city and get larger and larger as you move toward the edge.

A(n) _____ clause is a provision in a contract that purports to relieve one of the parties from tort liability. exculpatory implied-in-fact quasi expressed

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exculpatory clause is a provision in a contract that purports to relieve one of the parties from tort liability. exculpatory implied-in-fact quasi expressed

A hospital's permanent accounting department and customer service department are examples of

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The answer is functional.

Functional groups in working context, means a group of people that are categorized by their work function – or more specifically the specialized work field that they are responsible for.

This is apparent in the example, with classifications such as accounting department and customer service department. Other examples would be marketing department and research & development department.

Final answer:

The hospital's accounting and customer service departments represent functional areas that are essential for organizational efficiency and effectiveness, whether it's in a nonprofit health organization, private hospital, or governmental agency.

Explanation:

The hospital's permanent accounting department and customer service department are examples of functional areas within an organization. These departments are crucial in ensuring that the hospital runs efficiently and effectively. In different types of organizations, such as a nonprofit health organization, a private hospital, or a governmental agency like Health and Social Services, these departments fulfill core functions that support the organization's goals and objectives.

In the case of a nonprofit health organization, the accounting department would manage donations, grants, and budgeting for programs, while the customer service department would handle interactions with patients, beneficiaries, and stakeholders to maintain a positive public image. In a private hospital, these departments are essential for managing finances and patient relations to ensure profitability and high-quality service respectively. For a governmental agency, these departments support public health initiatives through effective resource allocation and community engagement.

What is a target audience and why is it important to consider when creating a multimedia presentation?

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A target audience is the group that you are trying to attract. It is important to have one for your multimedia presentation because it is impossible to appeal to all groups, so you must narrow down who you are trying to reach.

A target audience is the group or demographic that you are aiming the multimedia presentation at. A target audience may include things like a specific gender, age group, marital status or income level.

A target audience is important when creating a multimedia presentation because you want to attract attention, but it is impossible to attract everyone’s attention. You need to include features that will appeal to your target audience. These features may include photos, music or topics that will appeal to a particular group.

Answer:

A target audience is the group that you are trying to attract. It is important to have one for your multimedia presentation because it is impossible to appeal to all groups, so you must narrow down who you are trying to reach.

A target audience is the group or demographic that you are aiming the multimedia presentation at. A target audience may include things like a specific gender, age group, marital status or income level.

Explanation:

The sarbanes-oxley act created the _____ to protect the interests of investors and further the public interest in the preparation of fair and informative financial statements. financial accounting standards board (fasb) securities and exchange commission (sec) forensic accounting standards commission (fasc) public company accounting oversight board (pcaob)

Answers

The correct answer is the Public Company Accounting Oversity Board.

The Sarbanes-Oxley Act was enacted in 2002. It’s purpose was to protect investors and add additional oversight for corporations after a number of companies were caught up in accounting scandals and investors lost billions of dollars.

In skill-based pay systems, performance measures are primarily based on _____.A. supervisor's appraisalB. individual productivityC. company profitsD. company stock returnsE. employees' competency acquisition

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E. Employees' competency acquisition

An employee's competence is a measure of their skills and abilities. A skill-based pay system ties the amount someone is paid to the level of competence they have for the job.

Final answer:

In skill-based pay systems, performance measures are primarily based on an employee's competency acquisition. Employees are incentivized to learn new skills and broaden their knowledge base, potentially benefiting the company.

Explanation:

In skill-based pay systems, performance measures are primarily based on employees' competency acquisition. This approach means that an employee's pay is determined by their skills and knowledge, rather than  job title or seniority. Under such a system, employees are incentivized to learn new skills and broaden their knowledge base, which can benefit the company as a whole.

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How have recent financial disruptions changed the ways that financial markets are regulated?

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It expands the regulatory authority for the Fed over non-depositary financial institutions, such as hedge funds and mortgage brokers, which had previously operated under little regulatory supervision or accountability. The Dodd-Frank Act of 2010 adopted by the Congress has also been in place. They were established to identify emerging risks within the financial sector in order to reinforce risky practices prior to the crisis.

What time period alternatives does quickbooks accountant provide for a balance sheet?

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Quickbooks allows day, week, two week, month, quarterly, and yearly reporting periods.

Final answer:

QuickBooks Accountant allows users to create balance sheets for a variety of time periods, such as monthly, quarterly, and annually. The balance sheet, or T-account, uses a two-column format focused on 'Assets' and 'Liabilities' to represent your business finances.

Explanation:

QuickBooks Accountant provides a wide range of time period alternatives for a balance sheet. An essential tool for financial management, QuickBooks allows for balance sheets to be created monthly, quarterly, annually, or a custom period based on the user's needs. The balance sheet in QuickBooks, also known as the T-account, adopts a two-column format with 'Assets' and 'Liabilities' as the main columns, reflecting the state of your business finances in the selected period.

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Diversity in work groups can create conflict, so managers should try to minimize diversity when assigning people to teams.T/F

Answers

The given statement is False.

Diversity in work groups can create conflicts, so managers should try to minimize diversity when assigning new people to teams, is a False Statement.

Explanation:

Diversity means a whole range of diverse or different things. Diversity can be defined as the state of being diverse. Diversity is a concept which emphasizes that concept that every person is different and unique in his or her own way and we all should respect the differences between people.

People can be considered diverse on the basis of

EthnicityRaceGenderAgePhysical AbilitiesCulturesStatusReligionPolitical beliefs, etc.

So when people with diversity come together to work with each other, they may share different opinions on the basis of their different backgrounds and the final result will be a sure success. So managers rather prefer to make teams of people with diversities.

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When the prisoners' dilemma game is generalized to describe situations other than those that literally involve two prisoners, we see that cooperation between the players of the game A. always works to the detriment of society as a whole. B. can be difficult to maintain, but only when cooperation would make at least one of the players of the game worse off. C. can be difficult to maintain, even when cooperation would make both players of the game better off. D. always works to the benefit of society as a whole.

Answers

C. can be difficult to maintain, even when cooperation would make both players of the game better off.

The Prisoner's Dilemma is a paradox that attempts to explain why two rational decision makers working in their own best interest might not cooperate with someone else even if it ultimately would be better for both of them.

Final answer:

The prisoner's dilemma demonstrates that cooperation is challenging to maintain due to individual incentives, even when it is beneficial for all parties involved.

Explanation:

The correct answer to the given question is C. Cooperation can be difficult to maintain, even when cooperation would make both players of the game better off. The prisoner's dilemma is a classic example in game theory which illustrates the conflict between individual and collective rationality. Even when the collective outcome would be best with both parties cooperating, individual incentives to defect can undermine this potential result. This paradox occurs not just in the literal scenario involving prisoners but also in many real-world situations such as oligopolies, where firms might benefit from collusion but often struggle to do so due to the temptation of acting in self-interest for immediate gains.

Which method is not a way to discourage producing for​ inventory?

a. include nonfinancial measures when evaluating performance

b. focus on careful budgeting and inventory planning

c. incorporate a carrying charge for inventory

d. evaluate performance on a quarterly basis only?

Answers

Answer:

The incorrect option is (D) evaluate performance on a quarterly basis only.

Explanation:

This option has nothing to do with discouraging production inventory. Option (A) makes sense because by including non-financial measures, and instead adding for example stock-in-hand as a method to measure performance, it would lead to a decrease of raw materials overstock. Option (B) would also lead to a decrease in production inventory since it ensures that inventory management initiatives are employed. (C) would also discourage producing for inventory because it creates a punishment for having too many slow moving inventory.

Suppose the fed announces that it is raising its target interest rate by 25 basis points, or 0.25 percentage point. to do this, the fed will use open-market operations to the money by the public.

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The will reduce the money supply to the public.

Answer:

This will cause public supply to shrink.

Explanation:

When using index cards to organize your information, you should have two sets: one for _____ information and one for your _____?

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Answer:

what you know and what you dont

Explanation:

Ahmed promises to sell his boat to mendel, and mendel promises to buy it from ahmed. what type of contract is this?

Answers

A bilateral contract

Sophie made pies and sold them from her food trailer at businesses. this is an example of a(n)

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This is an example of a direct marketing channel

The answer is that this is dierect market cannal

Wartime rationing of consumer goods led to what unintended consequence answers com

Answers

Black Markets

Because consumers could not get enough of certain goods through normal channels due to rationing, they turned to black markets to buy certain products.

‘Black market’ for grad point.

Selecting EPEAT-compliant technology with a high rating over traditional, less energy efficient technology is an example of focusing on what sustainability effect?

Answers

The correct answer is the creation, use and disposal of a product.

EPEAT stands for Electronic Product Environmental Assessment Tool. It is an independent ranking system that helps purchasers evaluate, compare and select computers and monitors based on their environmental attributes. By selecting products with good ratings, the purchaser is focusing on the creating, use and disposal of a product, which in this case is a computer product.

In new bargaining relationships, discussions about procedural issues should occur after the major substantive issues are raised.

a. True

b. False

Answers

False. In new relationships, you should handle introductions and procedural issues before tackling the major problems. It is important to establish the working relationship first before trying to deal with the substantive issues.

On the client side, the objective is to generate a sql query that returns the correct answer in the least amount of time, using the minimum amount of resources at the server end. the activities required to achieve that goal are commonly referred to as ____ tuning.

Answers

The answer is:    " SQL performance "

____________________________________________________

   "On the client side, the objective is to generate a SQL query that returns the correct answer in the least amount of time, using the minimum amount of resources at the server end.

  The activities required to achieve that goal are commonly referred to as

 SQL performance  tuning   . "

____________________________________________________

 Hope this helps!

     Best wishes to you!

____________________________________________________

A(n) ________ can be obtained in writing from the other party if there is an indication that a contract will be breached by that party.

Answers

The answer is an adequate insurance of performance

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